Economic analysis and innovation considerations for startup cafés in India

Authors

  • Juhi Mundra GLS University, Ahmedabad, Gujarat, India
  • Anjali Trivedi GLS University, Ahmedabad, Gujarat, India
  • Dipali Desai GLS University, Ahmedabad, Gujarat, India
  • Komal Sanischara GLS University, Ahmedabad, Gujarat, India

Keywords:

Economic, Innovation, Startup, café, consumer

Abstract

The café culture in India has grown rapidly in recent years, influenced by urbanization, changing consumer preferences, and rising disposable incomes. This research paper analyzes the economic landscape and innovation strategies adopted by startup cafés in India. It explores market trends, startup costs, consumer behavior, and innovative business models, while identifying key challenges and opportunities in the industry. The paper aims to provide a framework for aspiring entrepreneurs, investors, and policymakers to understand the viability and strategic dynamics of café startups in the Indian context.

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Published

2026-07-06

How to Cite

Mundra, J., Trivedi, A., Desai, D., & Sanischara, K. (2026). Economic analysis and innovation considerations for startup cafés in India. International Journal of Economic Perspectives, 20(7), 772–783. Retrieved from https://ijeponline.org/index.php/journal/article/view/1356

Issue

Section

Peer Review Articles