V.ANUPRIYA, DR.G.S.MAHESWARI,DR.M.KAVITHAANDDR.VINNARASIB. EFFECTIVENESS OF E-WOM ON BRAND RESONANCE. International journal of economic perspectives, [S. l.], v. 16, n. 11, p. 122–130, 2022. Disponível em: https://ijeponline.org/index.php/journal/article/view/443. Acesso em: 6 jul. 2025.