BOUALI, S.; KHELIA, I.; DOUHA, S. Optimizing ad targeting and content personalization in e-stores through machine learning algorithms. International journal of economic perspectives, [S. l.], v. 19, n. 3, p. 998–1018, 2025. Disponível em: http://ijeponline.org/index.php/journal/article/view/927. Acesso em: 13 nov. 2025.