SAID, D.; ABDELKARIM, S.; HOUCINE, H. The reality of implementing relationship marketing in banks and the extent of its contribution to improving the quality of banking service: Study of a group of commercial banks in M’sila. International journal of economic perspectives, [S. l.], v. 18, n. 10, p. 1578–1596, 2024. Disponível em: http://ijeponline.org/index.php/journal/article/view/659. Acesso em: 19 apr. 2025.