RUCHI GAHLAWAT AND DR VIKAS KUMAR TYAGI. SURVIVAL STRATEGIES FOR INTERNATIONAL FRANCHISEES IN INDIA: A CASE STUDY. International journal of economic perspectives, [S. l.], v. 16, n. 3, p. 110–117, 2022. Disponível em: http://ijeponline.org/index.php/journal/article/view/168. Acesso em: 27 oct. 2025.