The impact of implementing social responsibility programs towards society on the institution: Case study of Henkel Algeria

Authors

Keywords:

impact, social responsibility, society, enterprise

Abstract

This study aimed to investigate the impact of applying social responsibility programs towards society on the enterprise. To achieve the objectives of the study, the study was conducted at the level of a multinational company active in Algeria. The researcher distributed 45 questionnaires to the enterprise’s officials. The study used regression analysis to clarify the relationship between the variables of the study. An interview was also conducted with some managers, and the results of the study showed that Henkel Algeria’s application of social responsibility programs towards society has a positive impact on the enterprise’s economic objectives. As an industrial enterprise, Henkel was able to improve its internal capabilities and competencies by adopting marketing methods that are in line with the stage that Algeria is experiencing in terms of openness to foreign markets and the accompanying transformations in the field of sustainable development and corporate governance.

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Published

2025-02-23

How to Cite

Abdelkader, M. (2025). The impact of implementing social responsibility programs towards society on the institution: Case study of Henkel Algeria. International Journal of Economic Perspectives, 19(2), 645–658. Retrieved from http://ijeponline.org/index.php/journal/article/view/892

Issue

Vol. 19 No. 2 (2025)

Section

Peer Review Articles
Copyright & Licensing

Copyright (c) 2025 Meghrabi Abdelkader

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